ProMom is built by parents and guided by board-certified physicians. Meet the people who put their names on it.
Every stage of motherhood asks different questions. We matched a specialist to each.
Trying to conceive
Reproductive endocrinology
Expecting & Postpartum
Obstetrics & gynecology
First years
Pediatrics
The Medical Advisory Team
The doctors who shape what ProMom builds. They are paid advisors to ProMom, and some also own equity in the company.
Dr. Jacqueline Winkelmann
Medical Advisor (Pediatrics)
MD, FAAP
Board-certified pediatrician and former Chief Medical Officer with 20+ years in pediatric and infant care
Guides ProMom through the first years
Dr. Andrew Lin
Medical Advisor (OB-GYN)
MD, MMM, FACOG
Board-certified OB-GYN. Former Department Chair and Medical Director, Center for Women's Health
Guides ProMom through pregnancy and recovery
Dr. Valerie Flores
Medical Advisor (Fertility)
MD
Double board-certified in REI & OB-GYN. Yale-trained fertility specialist, San Diego Fertility Center
Guides ProMom through trying to conceive
Dr. Sasha Davidson
Clinical Pilot Advisor
MD, MBA, FACOG
Double board-certified in MFM & OB-GYN. CEO & Medical Director, Signature Perinatal
Tests ProMom in real-world clinical pilots
Built by the parents who needed it.
We started ProMom in the middle of our own journey through fertility, pregnancy, and the newborn months. The app we needed didn't exist. So we built it, and put a medical team around it.
Leon Farasati
Co-Founder & CEO
Leads product strategy, growth, and partnerships at ProMom
Built ProMom from firsthand experience navigating fertility, pregnancy, and early parenthood
Sheila Nasehi
Co-Founder & CTO
Co-creates the product vision and user experience with a parent-first lens
Focused on building a modern, trustworthy support layer across fertility, pregnancy, and baby care
Behind the product
Katherine Solem
Head of Marketing
15+ years in digital health content, including the #1 pregnancy app, Livongo, and Teladoc
Leads marketing across ProMom: organic growth, content, and lifecycle
Caitlyn C. Tivy
Head of Clinical Affairs
Coordinates clinical operations across advisors, pilot sites, and evidence workflows
Leads implementation planning and study readiness for evaluation programs
Meaghan Wamboldt
Social Marketing Lead
8+ years marketing women's health, including Signos and PatientsLikeMe
Leads social, community, and influencer marketing plus lifecycle email across ProMom's stages
Trust you can feel
How our medical team works.
Safety wins every tie
It outranks growth, engagement, and speed in our medical charter. In writing.
Doctors set the guardrails
Our medical team approves what the AI draws from and when it tells you to call your doctor.
Bigger questions, more doctors
The more sensitive the topic, the more specialists have to agree before it ships.
Engineering & Design
ProMom ships from three regions and every time zone in between.
United States
Canada
Europe
Advisors provide clinical guidance to inform product direction and content standards. ProMom does not provide medical care or replace a licensed clinician.